Claire Hines
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The Bond women
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If the character of James Bond was the kind of man that many men supposedly wanted to be in the 1960s, by all accounts men longed for the beautiful women that he meets. This chapter discusses the women in Bond and Playboy. It notes that the Playmate and the Bond girl share some common characteristics, and examines Playboy's coverage of the women of Bond, closely analysing the November 1965 'James Bond's Girls' pictorial. The chapter concludes by returning to reflect on the function of the representations of women in Playboy and Bond in the 1960s in relation to the requirements of male sexuality, and the playboy ideal. Playboy magazine is perhaps best known for the Playmate. In the early years of Playboy, to develop the Playmate centrefold Hugh Hefner made some important changes to the standard presentation of the female pin-ups in other men's magazines.

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The playboy and James Bond

007, Ian Fleming and Playboy magazine

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