Reproducibility, propaganda and the Chinese origins of neoliberal aesthetics
in Art, Global Maoism and the Chinese Cultural Revolution
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Postmodernism is usually framed as a Western movement, with theoretical and philosophical roots in Europe. Victoria H. F. Scott’s chapter links artistic postmodernism to the influence of Maoism in the West, specifically through the dissemination and absorption of the content and form of Maoist propaganda. Taking into consideration the broad significance of Mao for art and culture in the West in the second half of the twentieth century, the chapter comes to terms with the material effects of a global propaganda movement which, combined with the remains of a personality cult, currently transcends the traditional political categories of the Left and the Right.


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