This chapter argues that the way that employers responded to the growing problem of stress revealed continuity in terms of the contingent approach to, and explanation of, employee stress as a problem of the individual, rather than an environmental or organisational one. Popular representations of the stressed and the development of ideas about ‘burn-out’ also highlighted continuities with previous attempts to identify and categorise those most susceptible to stress. It argues that the institutionalisation of stress within work and domestic life contributed to a growing conceptualisation of the individual as victim. While this liberated the sufferer from being the cause of their own suffering, it also reduced their agency and still implied a degree of inherent personal weakness, consistent with the conceptualisation of stress throughout the century.