Introduction
Coupland's contexts
in Douglas Coupland
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This book is structured around thematically focused chapters that consider Douglas Coupland's engagement with narrative, consumer culture, space and religion. This chapter locates Coupland's writing—both his novels and non-fiction—alongside parallel examples of music, film, television and cultural debate of the period. It prioritizes his emergence in the 1990s in relation to the wider X generation phenomenon but also considers issues of reception and thematic and formal development. In most instances, the books have been grouped chronologically, although Life After God and Girlfriend in a Coma (1998) are discussed together primarily on the basis of a shared theme.

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