Mia-Marie Hammarlin
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Only a tiny proportion of the cultural regulatory system to which people must relate can be communicated through signs in the street or in law regulations. A considerably greater part of our understanding of the circumstances and restrictions of the community happens through informal talk, for instance in the form of gossip. The media scandal as a phenomenon reveals these often unspoken and emotionally regulated cultural agreements. It makes the boundaries of cultural life visible, allowing us to examine those boundaries by talking about them and exploring them emotionally together. What the book has brought out is the circular character of the news food chain where gossip, journalism, the exercise of public authority, and political considerations form an intricate network, without clear hierarchies or directions for the flows of information. In this sense, gossip-influenced and gossip-dependent journalism is not by definition bad or inferior. Undoubtedly, more studies on news journalism need to be conducted with respect to its oral, informal methods – not least now, in the midst of the shift of journalism from industrial production to an emotionally charged networked environment.

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Living with scandal, rumour, and gossip


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