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communication efforts are limited only by your imagination (and technical skill). Who’s online, doing what? We are now in an era of widespread, though unequal, internet use. In the United States, for example, 87 percent of adults use the internet, with 97 percent of eighteen to twenty-nine-year-olds accessing this technology (Fox and Rainie, 2014 ). Seventy-one percent of these users access the internet every day. Contrast this with 6 percent of the population in Afghanistan accessing the internet and 29 percent of people living in Thailand in 2013 (World