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Children, families and fatness in Ireland
’. In the discourse of the pathological gambler prevalence study, notes Young, ‘politically it does not matter how accurate [the indicators] actually are … having an imperfect instrument plays the same role as a perfect one’. A similar observation can be made for BMI: its increasingly contentious status as a ‘health indicator’ has not diminished its power as it is circulated and recirculated through traditional and social media (such as the RTÉ television/radio/online product Operation Transformation, or newspaper ‘health’ supplements such as that referred to earlier