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At the beginning of the twenty-first century, the European Union (EU) stands out as an important regional organization. This book focuses on the influence of the World Bank on the EU development cooperation policy, with special emphasis on the Lomé Convention. It explains the influence of trade liberalisation on EU trade preferences and provides a comparative analysis of the content and direction of the policies developed towards the African, Caribbean and Pacific (ACP), the Mediterranean, Asia, Latin America and Eastern Europe. It looks at the trade-related directorates and their contribution to the phenomenon referred as 'trade liberalisation'. This includes trends towards the removal or elimination of trade preferences and the ideology underlying this reflected in and created by the General Agreement on Tariffs and Trade/World Trade Organisation (GATT/WTO). The book examines the role of the mass media because the media are supposed to play a unique role in encouraging political reactions to humanitarian emergencies. The bolting on to development 'policy' of other continents, and the separate existence of a badly run Humanitarian Office (ECHO), brought the lie to the Maastricht Treaty telling us that the EU really had a coherent development policy. The Third World in general, and Africa in particular, are becoming important components in the EU's efforts to develop into a significant international player. The Cotonou Agreement proposes to end the preferential trade margins accorded to non-least developed ACP states in favour of more liberal free trade agreements strongly shaped by the WTO agenda.
part of this chapter looks at the general policy environment in which EU policy towards the Lomé countries has been made. Whereas in 1975 the EU was prepared to go against the prevailing norms of the international system, by 1990 this was no longer the case. The following section then looks at the trade-related directorates and their contribution and response to the phenomenon referred to here in shorthand as ‘trade liberalisation’. This includes trends towards the removal or elimination of trade preferences and the ideology underlying this which is reflected in and